[{"RowNum":18,"TopicCode":"7a41051c-51dc-4253-925f-ebfb8b0fcb3c","S004_Optime":"2025-10-14T16:38:45.14","S004_ClickCount":99864,"S004_TopicFile":"http://cms.timesawards.com/upload/file/映客直播品牌传播广告设计奖.zip","S004_TopicName":"映客直播品牌传播广告设计奖","S004_WordIntro":"<section style="background-color: rgb(246, 255, 254); box-sizing: border-box; text-align: justify; color: rgb(62, 62, 62);"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br/></p><section style="max-width: 100%; position: static; box-sizing: border-box;"><section style="line-height: 0; text-align: center; max-width: 100%; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; width: 578px; height: auto; box-sizing: border-box;"><img class="raw-image" style="vertical-align: middle; max-width: 100%; width: 100%; box-sizing: border-box;" data-s="300,640" crossorigin="anonymous" src="https://cms.timesawards.com/ueditor/net/upload/image/6387791630029716524047333.png" title="时报金犊奖logo2-06.png" alt="时报金犊奖logo2-06.png"/></section></section></section><section style="text-align: center; margin-top: 10px; margin-bottom: 10px; line-height: 0; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; box-sizing: border-box;"><img class="raw-image" style="vertical-align: middle; max-width: 100%; width: 100%; box-sizing: border-box;" data-s="300,640" crossorigin="anonymous" src="https://cms.timesawards.com/ueditor/net/upload/image/6387791631412530604922534.jpg" title="映客官网.jpg" alt="映客官网.jpg"/></section></section><section style="text-align: center; font-size: 14px; font-family: PingFangSC-light; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">命题单位：映客直播</p></section><section style="text-align: center; margin-top: 10px; margin-bottom: 10px; line-height: 0; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; width: 48%; height: auto; box-sizing: border-box;"><img class="raw-image" style="vertical-align: middle; max-width: 100%; width: 100%; box-sizing: border-box;" data-s="300,640" crossorigin="anonymous" src="https://cms.timesawards.com/ueditor/net/upload/image/6387791633576912513178554.png" title="映客logo横黑的副本.png" alt="映客logo横黑的副本.png"/></section></section><section style="margin: 10px 0px -12px; position: static; box-sizing: border-box;"><section style="color: rgb(145, 242, 232); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="display: inline-block; box-sizing: border-box;"><em style="box-sizing: border-box;"> part</em></span></p></section></section><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; margin: 0px 0px 10px; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; width: auto; min-width: 5%; max-width: 100%; flex: 0 0 auto; height: auto; padding: 0px 7px 0px 0px; align-self: center; box-sizing: border-box;"><section style="text-align: justify; font-size: 24px; color: rgb(83, 189, 178); font-family: PingFangSC-light; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><em style="box-sizing: border-box;">01</em></p></section></section><section style="display: inline-block; vertical-align: middle; width: auto; align-self: center; flex: 0 0 auto; min-width: 5%; max-width: 100%; height: auto; box-sizing: border-box;"><section style="text-align: justify; color: rgb(83, 189, 178); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">参赛类别</strong></p></section><section style="text-align: center; margin: 0px; position: static; box-sizing: border-box;"><section style="background-color: rgb(194, 191, 183); height: 1px; box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">平面、影片、动画、网络互动、环境媒体、音频</p></section></section><section style="margin: 10px 0px -12px; position: static; box-sizing: border-box;"><section style="color: rgb(145, 242, 232); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="display: inline-block; box-sizing: border-box;"><em style="box-sizing: border-box;"> part</em></span></p></section></section><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; margin: 0px 0px 10px; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; width: auto; min-width: 5%; max-width: 100%; flex: 0 0 auto; height: auto; padding: 0px 7px 0px 0px; align-self: center; box-sizing: border-box;"><section style="text-align: justify; font-size: 24px; color: rgb(83, 189, 178); font-family: PingFangSC-light; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><em style="box-sizing: border-box;">02</em></p></section></section><section style="display: inline-block; vertical-align: middle; width: auto; align-self: center; flex: 0 0 auto; min-width: 5%; max-width: 100%; height: auto; box-sizing: border-box;"><section style="text-align: justify; color: rgb(83, 189, 178); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">产品定位</strong></p></section><section style="text-align: center; margin: 0px; position: static; box-sizing: border-box;"><section style="background-color: rgb(194, 191, 183); height: 1px; box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">映客 APP——移动直播，高颜值社交平台。</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;"><br style="box-sizing: border-box;"/></span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">「映客直播」是国内领先的移动直播平台。2015 年 5 月上线，首创秒开、美颜、直播 PK、千人千面、虚拟打赏等多项直播技术，<span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">快速引爆”全民直播”风潮，开启中国移动社交新时代，带领行业快速发展。坚持生态共赢的理念，挖掘优质素人主播，打造</span><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">正能量、精品化直播内容，构建蓬勃、健康的直播平台。</span></p></section></section><section style="margin: 10px 0px -12px; position: static; box-sizing: border-box;"><section style="color: rgb(145, 242, 232); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="display: inline-block; box-sizing: border-box;"><em style="box-sizing: border-box;"> part</em></span></p></section></section><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; margin: 0px 0px 10px; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; width: auto; min-width: 5%; max-width: 100%; flex: 0 0 auto; height: auto; padding: 0px 7px 0px 0px; align-self: center; box-sizing: border-box;"><section style="text-align: justify; font-size: 24px; color: rgb(83, 189, 178); font-family: PingFangSC-light; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><em style="box-sizing: border-box;">03</em></p></section></section><section style="display: inline-block; vertical-align: middle; width: auto; align-self: center; flex: 0 0 auto; min-width: 5%; max-width: 100%; height: auto; box-sizing: border-box;"><section style="text-align: justify; color: rgb(83, 189, 178); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">传播营销目的</strong></p></section><section style="text-align: center; margin: 0px; position: static; box-sizing: border-box;"><section style="background-color: rgb(194, 191, 183); height: 1px; box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">通过广告创意展现出映客直播互动陪伴或展示更好的自己或遇见美好的 Ta 等场景，让大众产生强烈的情感共鸣，加深大众</span><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">心中映客直播的品牌印象和提升传播力。通过广告创意吸引广大公会和主播群体关注并入驻映客直播平台。</span></p></section></section><section style="margin: 10px 0px -12px; position: static; box-sizing: border-box;"><section style="color: rgb(145, 242, 232); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="display: inline-block; box-sizing: border-box;"><em style="box-sizing: border-box;"> part</em></span></p></section></section><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; margin: 0px 0px 10px; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; width: auto; min-width: 5%; max-width: 100%; flex: 0 0 auto; height: auto; padding: 0px 7px 0px 0px; align-self: center; box-sizing: border-box;"><section style="text-align: justify; font-size: 24px; color: rgb(83, 189, 178); font-family: PingFangSC-light; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><em style="box-sizing: border-box;">04</em></p></section></section><section style="display: inline-block; vertical-align: middle; width: auto; align-self: center; flex: 0 0 auto; min-width: 5%; max-width: 100%; height: auto; box-sizing: border-box;"><section style="text-align: justify; color: rgb(83, 189, 178); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">品牌形象</strong></p></section><section style="text-align: center; margin: 0px; position: static; box-sizing: border-box;"><section style="background-color: rgb(194, 191, 183); height: 1px; box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); font-size: 14px; box-sizing: border-box;">富有青春活力的高颜值直播社交平台。</span></p></section></section><section style="margin: 10px 0px -12px; position: static; box-sizing: border-box;"><section style="color: rgb(145, 242, 232); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="display: inline-block; box-sizing: border-box;"><em style="box-sizing: border-box;"> part</em></span></p></section></section><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; margin: 0px 0px 10px; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; width: auto; min-width: 5%; max-width: 100%; flex: 0 0 auto; height: auto; padding: 0px 7px 0px 0px; align-self: center; box-sizing: border-box;"><section style="text-align: justify; font-size: 24px; color: rgb(83, 189, 178); font-family: PingFangSC-light; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><em style="box-sizing: border-box;">05</em></p></section></section><section style="display: inline-block; vertical-align: middle; width: auto; align-self: center; flex: 0 0 auto; min-width: 5%; max-width: 100%; height: auto; box-sizing: border-box;"><section style="text-align: justify; color: rgb(83, 189, 178); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">传播对象</strong></p></section><section style="text-align: center; margin: 0px; position: static; box-sizing: border-box;"><section style="background-color: rgb(194, 191, 183); height: 1px; box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">均衡的用户高颜值、爱社交、爱娱乐、喜欢时尚、喜爱新鲜事物的年轻人群，演艺明星、KOL、KOC 和主播群体。</span></p></section></section><section style="margin: 10px 0px -12px; position: static; box-sizing: border-box;"><section style="color: rgb(145, 242, 232); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="display: inline-block; box-sizing: border-box;"><em style="box-sizing: border-box;"> part</em></span></p></section></section><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; margin: 0px 0px 10px; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; width: auto; min-width: 5%; max-width: 100%; flex: 0 0 auto; height: auto; padding: 0px 7px 0px 0px; align-self: center; box-sizing: border-box;"><section style="text-align: justify; font-size: 24px; color: rgb(83, 189, 178); font-family: PingFangSC-light; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><em style="box-sizing: border-box;">06</em></p></section></section><section style="display: inline-block; vertical-align: middle; width: auto; align-self: center; flex: 0 0 auto; min-width: 5%; max-width: 100%; height: auto; box-sizing: border-box;"><section style="text-align: justify; color: rgb(83, 189, 178); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">命题内容参考</strong></p></section><section style="text-align: center; margin: 0px; position: static; box-sizing: border-box;"><section style="background-color: rgb(194, 191, 183); height: 1px; box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">1、参考方向一（用户角度）：你和 ta 从未如此靠近！找到同频共振的 ta ！体现美好就在身边。</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">2、参考方向二（用户角度）：每个人都可以通过映客展示更美好的自己，成为更美好的自己。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">3、参考方向三（用户角度）：2025 年映客直播十周年，体现长久陪伴，在你需要的时刻，映你而在。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">4、参考方向四（公会和主播角度）：提供行业领先的专属权益政策，诚邀优质公会与主播携手共赢。</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">5、参考方向五：通过你对映客直播的感受与理解去自定义。</p></section></section><section style="margin: 10px 0px -12px; position: static; box-sizing: border-box;"><section style="color: rgb(145, 242, 232); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="display: inline-block; box-sizing: border-box;"><em style="box-sizing: border-box;"> part</em></span></p></section></section><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; margin: 0px 0px 10px; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; width: auto; min-width: 5%; max-width: 100%; flex: 0 0 auto; height: auto; padding: 0px 7px 0px 0px; align-self: center; box-sizing: border-box;"><section style="text-align: justify; font-size: 24px; color: rgb(83, 189, 178); font-family: PingFangSC-light; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><em style="box-sizing: border-box;">07</em></p></section></section><section style="display: inline-block; vertical-align: middle; width: auto; align-self: center; flex: 0 0 auto; min-width: 5%; max-width: 100%; height: auto; box-sizing: border-box;"><section style="text-align: justify; color: rgb(83, 189, 178); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">创作必要要求</strong></p></section><section style="text-align: center; margin: 0px; position: static; box-sizing: border-box;"><section style="background-color: rgb(194, 191, 183); height: 1px; box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section></section><section style="margin: -20px 0px 0px; position: static; box-sizing: border-box;"><section style="display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">1、参赛者创作前需下载映客 APP，并注册获取用户 ID，体验产品属性，精准创作；</span></p></section><section style="text-align: center; margin-top: 10px; margin-bottom: 10px; line-height: 0; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; width: 50%; height: auto; box-sizing: border-box;"><img class="raw-image" style="vertical-align: middle; max-width: 100%; width: 100%; box-sizing: border-box;" data-s="300,640" crossorigin="anonymous" src="https://cms.timesawards.com/ueditor/net/upload/image/6387791635149444023210177.png" title="APP下载二维码.png" alt="APP下载二维码.png"/></section></section><section style="font-size: 14px; color: rgb(81, 81, 81); line-height: 1.9; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">2、作品中映客直播 LOGO 呈现（品牌 VI 标准化 logo）。</p></section></section></section><section style="margin: 10px 0px -12px; position: static; box-sizing: border-box;"><section style="color: rgb(145, 242, 232); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="display: inline-block; box-sizing: border-box;"><em style="box-sizing: border-box;"> part</em></span></p></section></section><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; margin: 0px 0px 10px; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; width: auto; min-width: 5%; max-width: 100%; flex: 0 0 auto; height: auto; padding: 0px 7px 0px 0px; align-self: center; box-sizing: border-box;"><section style="text-align: justify; font-size: 24px; color: rgb(83, 189, 178); font-family: PingFangSC-light; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><em style="box-sizing: border-box;">08</em></p></section></section><section style="display: inline-block; vertical-align: middle; width: auto; align-self: center; flex: 0 0 auto; min-width: 5%; max-width: 100%; height: auto; box-sizing: border-box;"><section style="text-align: justify; color: rgb(83, 189, 178); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">建议列入应用元素</strong></p></section><section style="text-align: center; margin: 0px; position: static; box-sizing: border-box;"><section style="background-color: rgb(194, 191, 183); height: 1px; box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">1、映客猫头鹰（小映 IP）形象，可在素体形象基础上延展。</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">2、映客直播指定下载二维码。</p></section></section><section style="margin: 10px 0px -12px; position: static; box-sizing: border-box;"><section style="color: rgb(145, 242, 232); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="display: inline-block; box-sizing: border-box;"><em style="box-sizing: border-box;"> part</em></span></p></section></section><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; margin: 0px 0px 10px; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; width: auto; min-width: 5%; max-width: 100%; flex: 0 0 auto; height: auto; padding: 0px 7px 0px 0px; align-self: center; box-sizing: border-box;"><section style="text-align: justify; font-size: 24px; color: rgb(83, 189, 178); font-family: PingFangSC-light; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><em style="box-sizing: border-box;">09</em></p></section></section><section style="display: inline-block; vertical-align: middle; width: auto; align-self: center; flex: 0 0 auto; min-width: 5%; max-width: 100%; height: auto; box-sizing: border-box;"><section style="text-align: justify; color: rgb(83, 189, 178); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">品牌加持</strong></p></section><section style="text-align: center; margin: 0px; position: static; box-sizing: border-box;"><section style="background-color: rgb(194, 191, 183); height: 1px; box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">1、映客将发起本项目网络票选之相关活动，请各位创作者下载映客 App 随时关注站内活动信息。丰厚礼遇等你拿，您的</span><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">ID 将作为最终有效凭证。</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">2、遴选之优秀作品将有机会获得千万量级宣传曝光：作为官方推广内容在映客端内、新媒体渠道、各大平台、大型户外广<span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">告屏等场景进行投放。</span></p></section></section><section style="margin: 10px 0px -12px; position: static; box-sizing: border-box;"><section style="color: rgb(145, 242, 232); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="display: inline-block; box-sizing: border-box;"><em style="box-sizing: border-box;"> part</em></span></p></section></section><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; margin: 0px 0px 10px; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; width: auto; min-width: 5%; max-width: 100%; flex: 0 0 auto; height: auto; padding: 0px 7px 0px 0px; align-self: center; box-sizing: border-box;"><section style="text-align: justify; font-size: 24px; color: rgb(83, 189, 178); font-family: PingFangSC-light; box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><em style="box-sizing: border-box;">10</em></p></section></section><section style="display: inline-block; vertical-align: middle; width: auto; align-self: center; flex: 0 0 auto; min-width: 5%; max-width: 100%; height: auto; box-sizing: border-box;"><section style="text-align: justify; color: rgb(83, 189, 178); box-sizing: border-box;"><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">下载通道</strong></p></section><section style="text-align: center; margin: 0px; position: static; box-sizing: border-box;"><section style="background-color: rgb(194, 191, 183); height: 1px; box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">• 苹果版：可通过 AppStore 中搜索并下载 </span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">• 安卓版：可通过各大应用商店搜索并下载</p></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">了解更多映客信息，请扫码查看</p></section></section><section style="position: static; max-width: 100%; box-sizing: border-box;"><section style="text-align: left; justify-content: flex-start; display: flex; flex-flow: row; max-width: 100%; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; width: 50%; align-self: center; flex: 0 0 auto; padding-right: 5px; max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; margin-left: 0%; margin-right: 0%; box-sizing: border-box;"><section style="max-width: 100%; box-sizing: border-box;"><section style="line-height: 0; text-align: center; max-width: 100%; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; width: 90%; height: auto; box-sizing: border-box;"><img class="raw-image" style="vertical-align: middle; max-width: 100%; width: 100%; box-sizing: border-box;" data-s="300,640" crossorigin="anonymous" src="https://cms.timesawards.com/ueditor/net/upload/image/6387791636678979888070458.png" title="（inke映客）微博二维码.png" alt="（inke映客）微博二维码.png"/></section></section></section></section><section style="max-width: 100%; position: static; box-sizing: border-box;"><section style="text-align: center; font-size: 12px; max-width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">微博</p></section></section></section><section style="display: inline-block; vertical-align: middle; width: 50%; align-self: center; flex: 0 0 auto; padding-left: 5px; max-width: 100%; box-sizing: border-box;"><section style="max-width: 100%; margin-left: 0%; margin-right: 0%; box-sizing: border-box;"><section style="max-width: 100%; box-sizing: border-box;"><section style="line-height: 0; text-align: center; max-width: 100%; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; width: 90%; height: auto; box-sizing: border-box;"><img class="raw-image" style="vertical-align: middle; max-width: 100%; width: 100%; box-sizing: border-box;" data-s="300,640" crossorigin="anonymous" src="https://cms.timesawards.com/ueditor/net/upload/image/6387791637421551483036595.jpg" title="（映客inke）企业微信公众号.jpg" alt="（映客inke）企业微信公众号.jpg"/></section></section></section></section><section style="max-width: 100%; position: static; box-sizing: border-box;"><section style="text-align: center; font-size: 12px; max-width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">微信公众号</p></section></section></section></section></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="align-items: center; display: flex; margin: 15px 0px; text-align: center; justify-content: center; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: bottom; width: auto; flex: 1 1 0%; height: auto; box-sizing: border-box;"><section style="align-items: center; display: flex; justify-content: center; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: bottom; width: auto; flex: 1 1 auto; border-width: 0px; box-shadow: rgb(0, 0, 0) 0px 0px 0px; box-sizing: border-box;"><section style="margin: 0.5em 0px; position: static; box-sizing: border-box;"><section style="border-top: 1px dashed rgb(62, 62, 62); box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section><section style="display: inline-block; vertical-align: bottom; width: auto; flex: 0 0 auto; box-shadow: rgb(0, 0, 0) 0px 0px 0px; line-height: 0; letter-spacing: 0px; box-sizing: border-box;"><section style="position: static; transform: rotateZ(45deg); -webkit-transform: rotateZ(45deg); -moz-transform: rotateZ(45deg); -o-transform: rotateZ(45deg); box-sizing: border-box;"><section style="position: static; box-sizing: border-box;"><section style="display: inline-block; width: 9px; height: 9px; vertical-align: top; overflow: hidden; background-color: rgb(83, 189, 178); border-width: 1px; border-style: solid; border-color: rgb(62, 62, 62); box-shadow: rgb(255, 255, 255) 1px 1px 0px inset; line-height: 0; letter-spacing: 0px; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p></section></section></section></section></section></section><section style="display: inline-block; vertical-align: bottom; width: auto; flex: 0 1 auto; padding: 0px 10px; box-sizing: border-box;"><section style="color: rgb(83, 189, 178); font-size: 18px; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">参赛说明</strong></p></section></section><section style="display: inline-block; vertical-align: bottom; width: auto; flex: 1 1 0%; height: auto; box-sizing: border-box;"><section style="align-items: center; display: flex; transform: rotateY(180deg); -webkit-transform: rotateY(180deg); -moz-transform: rotateY(180deg); -o-transform: rotateY(180deg); justify-content: center; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: bottom; width: auto; flex: 1 1 auto; box-shadow: rgb(0, 0, 0) 0px 0px 0px; box-sizing: border-box;"><section style="margin: 0.5em 0px; position: static; box-sizing: border-box;"><section style="border-top: 1px dashed rgb(62, 62, 62); box-sizing: border-box;"><svg viewbox="0 0 1 1" style="float:left;line-height:0;width:0;vertical-align:top;"></svg></section></section></section><section style="display: inline-block; vertical-align: bottom; width: auto; flex: 0 0 auto; box-shadow: rgb(0, 0, 0) 0px 0px 0px; line-height: 0; letter-spacing: 0px; box-sizing: border-box;"><section style="position: static; transform: rotateZ(45deg); -webkit-transform: rotateZ(45deg); -moz-transform: rotateZ(45deg); -o-transform: rotateZ(45deg); box-sizing: border-box;"><section style="margin: 0px 0%; position: static; box-sizing: border-box;"><section style="display: inline-block; width: 9px; height: 9px; vertical-align: top; overflow: hidden; background-color: rgb(83, 189, 178); border-width: 1px; border-style: solid; border-color: rgb(62, 62, 62); box-shadow: rgb(255, 255, 255) 1px 1px 0px inset; line-height: 0; letter-spacing: 0px; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p></section></section></section></section></section></section></section><section style="text-align: left; justify-content: flex-start; margin: 10px 0%; display: flex; flex-flow: row; position: static; box-sizing: border-box;"><section style="display: inline-block; width: auto; vertical-align: top; background-color: rgb(202, 252, 247); min-width: 10%; max-width: 100%; flex: 0 0 auto; height: auto; border-left: 4px solid rgb(83, 189, 178); border-bottom-left-radius: 0px; align-self: flex-start; box-sizing: border-box;"><section style="font-size: 14px; color: rgb(83, 189, 178); padding: 0px 10px; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">参赛资格</strong></p></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">· 全球在校大学（研究生、本科生、专科生、高职）、高中（职高、中专、技校）学生、进修生及其他拥有学生证明身份者皆可报名参加。</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">· 新锐组，仅限高中（职高、中专、技校）等创作者报名参赛。</p></section></section><section style="text-align: left; justify-content: flex-start; margin: 10px 0%; display: flex; flex-flow: row; position: static; box-sizing: border-box;"><section style="display: inline-block; width: auto; vertical-align: top; background-color: rgb(202, 252, 247); min-width: 10%; max-width: 100%; flex: 0 0 auto; height: auto; border-left: 4px solid rgb(83, 189, 178); border-bottom-left-radius: 0px; align-self: flex-start; box-sizing: border-box;"><section style="font-size: 14px; color: rgb(83, 189, 178); padding: 0px 10px; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">参赛类别</strong></p></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">一、广告类：</span></strong></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;"><strong style="box-sizing: border-box;">平面：</strong><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">可以传达平面创意的任何表达形式，如海报、报纸广告、杂志广告，印刷宣传品, 社交媒体图片广告等。</span></span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">一律以设计完稿参赛，作品规格指定为 A3(297*420mm )，分辨率 300dpi系列作品限3张以内（含3张，请保持版式横竖一致），作品格式以JPG格式一并上传。每张作品档案大小不超过3MB。</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;"> </span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;"><strong style="box-sizing: border-box;">影片、动画：</strong></span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">1、作品指定为MP4格式参赛，时长不超过60秒（含），每件档案大小不超过150M，并保持画质高清</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">2、如需字幕或若非中文请将字幕列入视频中。报名时请填写完整对白或文案，以利评审</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">3、作品无论单件或系列件都以统一格式（MP4）档上传，系列件作品限3件（含3件）</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">4、请勿设计倒数读秒片头（例如5,4,3,2,1）</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;"> </span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;"><strong style="box-sizing: border-box;">网络互动：（移动端、PC 端）</strong></span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); color: rgb(62, 62, 62); box-sizing: border-box;">是指在网络环境中，通过数字媒体技术实现的能够促使消费者与广告内容进行直接互动的广告形式。它不同于传统的单向传播广告，而是利用数字媒体技术，创造出一个让消费者能够参与、体验、甚至创造内容的广告环境。包括但不限于视频互动广告、AR/VR互动广告、H5互动广告、社交媒体互动广告等。</span></p><ul class=" list-paddingleft-2" style="box-sizing: border-box; padding-left: 40px; list-style-position: outside;"><li><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">作品需提交网络链接或二维码(以上二者需保持长时效性)，并附MP4录屏（视频）演示文件提交，以利评选作业。(大赛不提供网域)</span></p></li><li><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">比例尺寸不限定，需符合所选用媒介之适配比例标准</span></p></li></ul><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;"> </span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;"><strong style="box-sizing: border-box;">环境媒体运用：</strong></span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">是指利用环境媒体进行的广告活动、广告创意手段和广告行为。环境媒体广告通过将广告与周围环境巧妙结合，创造出新颖独特的广告形式，以吸引受众的注意并实现良好的传播效果‌。</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">1、平面类型作品（JPG），请提供设计完稿及与现场实景结合的效果图与互动说明，规格同「平面类」</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">2、影片类型作品（MP4），即创意视频需包含现场实景结合效果画面展示（show case）－将创意的投放环境、执行方式、互动过程，可预见传播效果等拍摄或制作成演示视频，视频档 1 件(规格同「影片」</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="font-size: 12px; color: rgb(83, 189, 178); box-sizing: border-box;">*以上创作形式可同时提交</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;"><strong style="box-sizing: border-box;">音频：</strong></span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">音频类广告是指通过广播媒体传播的听觉类广告‌。它通常运用语言、音乐等形式来表现广告传播内容，是出现在音频节目或者网页中的有声广告，传播商品、服务信息，进而达到营销推广的目的、具有传播迅速、受众广泛、可以重复广播等特点，能够以动听实惠的方式吸引听众。‌</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(62, 62, 62); box-sizing: border-box;">以MP3格式，时长限60秒（含）以内规格呈现</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">二、跨界合作类：</strong><strong style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;"><span style="background-color: rgba(0, 0, 0, 0); box-sizing: border-box;">鼓励全球青年交流合作，大会特别设立</span></strong></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">凡参与金犊奖各项策略单的作品，其小组成员如存在跨境、跨校或跨系合作，除按原策略单要求报名参赛外，亦可选择重复报名至跨界合作类。</p></section></section><section style="text-align: left; justify-content: flex-start; margin: 10px 0%; display: flex; flex-flow: row; position: static; box-sizing: border-box;"><section style="display: inline-block; width: auto; vertical-align: top; background-color: rgb(202, 252, 247); min-width: 10%; max-width: 100%; flex: 0 0 auto; height: auto; border-left: 4px solid rgb(83, 189, 178); border-bottom-left-radius: 0px; align-self: flex-start; box-sizing: border-box;"><section style="font-size: 14px; color: rgb(83, 189, 178); padding: 0px 10px; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">报名方式</strong></p></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">1、不收取报名费</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">2、报名时间：2025年3月1日-5月17日</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">3、<span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">一律采用在线交件方式，报名网站：</span><a href="http://www.ad-young.com" style="color: rgb(83, 189, 178); box-sizing: border-box;"><span style="box-sizing: border-box;">www.ad-young.com</span></a></p></section></section><section style="text-align: left; justify-content: flex-start; margin: 10px 0%; display: flex; flex-flow: row; position: static; box-sizing: border-box;"><section style="display: inline-block; width: auto; vertical-align: top; background-color: rgb(202, 252, 247); min-width: 10%; max-width: 100%; flex: 0 0 auto; height: auto; border-left: 4px solid rgb(83, 189, 178); border-bottom-left-radius: 0px; align-self: flex-start; box-sizing: border-box;"><section style="font-size: 14px; color: rgb(83, 189, 178); padding: 0px 10px; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">报名规则</strong></p></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">1、作品提交前请务必确认相关信息填写无误</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">2、请勿于作品中呈现姓名、学校、作品编号等作者资料相关信息</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">3、若为系列件作品，请按照系列作品分别上传</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">4、所有成员(作者及指导老师)必须官网注册方可报名，每一作品创作团队最多不得超于10人（含），指导教师不得超于5人（含），报名时请务必确认创作者及指导教师顺序，依序填入</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">5、报名后48小时内可进行报名资料修改，请务必确认成员信息，确保无遗漏和错误 </p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="font-size: 12px; color: rgb(83, 189, 178); box-sizing: border-box;">*若截止报名时间不足48小时，修改时间依截止报名时间为准</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">6、作品提交前请务必检查是否符合主办单位规定，举凡不符规定或作品资料不完整者，将取消资格，恕不另行通知</p></section></section><section style="text-align: left; justify-content: flex-start; margin: 10px 0%; display: flex; flex-flow: row; position: static; box-sizing: border-box;"><section style="display: inline-block; width: auto; vertical-align: top; background-color: rgb(202, 252, 247); min-width: 10%; max-width: 100%; flex: 0 0 auto; height: auto; border-left: 4px solid rgb(83, 189, 178); border-bottom-left-radius: 0px; align-self: flex-start; box-sizing: border-box;"><section style="font-size: 14px; color: rgb(83, 189, 178); padding: 0px 10px; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">奖励办法</strong></p></section></section></section><section style="margin: -20px 0px 0px; display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; position: static; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; line-height: 1.9; width: 100%; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;"><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">主题类：</span></strong><span style="background-color: rgba(1, 0, 0, 0); box-sizing: border-box;">选出以下得奖者：</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">金奖：1 名，荣获奖学金人民币10000元、奖杯一座、奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">银奖：1 名，荣获奖学金人民币7000元、奖杯一座、奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">铜奖：1 名，荣获奖学金人民币5000元、奖杯一座、奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">最佳新锐奖：1名，奖学金人民币3000元、奖杯一座、奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">赛区奖：</strong>各赛区分别选出以下得奖者：</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">一等奖：1 名，荣获奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">二等奖：3名，荣获奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">三等奖：5名，荣获奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">新锐奖：2名，荣获奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">优秀奖：各主题作品总数15%-25%，荣获奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="font-size: 12px; color: rgb(83, 189, 178); box-sizing: border-box;">*赛区奖，可申请加订奖杯</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">跨界合作特别奖：</strong>大会特别奖，由参加跨界合作类作品中选出：</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">跨界合作特别奖：1名，荣获奖学金人民币5000元、奖杯一座、奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">佳作奖：5名，荣获奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">优秀奖：本类作品总数15%-25%，荣获奖状一份</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="font-size: 12px; color: rgb(83, 189, 178); box-sizing: border-box;">*佳作奖、优秀奖，可申请加订奖杯</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="font-size: 12px; color: rgb(83, 189, 178); box-sizing: border-box;"><br style="box-sizing: border-box;"/></span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(83, 189, 178); box-sizing: border-box;">特别说明：</span></p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><span style="color: rgb(83, 189, 178); box-sizing: border-box;">*本奖项属于晋级赛，所有获奖者，将以最高奖项颁发</span></p></section></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="margin-top: 10px; margin-bottom: 10px; text-align: left; position: static; box-sizing: border-box;"><section style="display: inline-block; vertical-align: middle; border-right: 2px solid rgb(83, 189, 178); padding-right: 2px; border-top-color: rgb(83, 189, 178); border-bottom-color: rgb(83, 189, 178); border-left-color: rgb(83, 189, 178); box-sizing: border-box;"><section style="border-right: 3px solid rgb(83, 189, 178); padding-right: 3px; border-top-color: rgb(83, 189, 178); border-bottom-color: rgb(83, 189, 178); border-left-color: rgb(83, 189, 178); box-sizing: border-box;"><section style="background-color: rgb(83, 189, 178); padding-left: 5px; padding-right: 5px; font-size: 14px; color: rgb(255, 255, 255); box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><strong style="box-sizing: border-box;">加入互动群</strong></p></section></section></section></section><section style="text-align: center; margin-top: 10px; margin-bottom: 10px; line-height: 0; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; width: 40%; height: auto; box-sizing: border-box;"><img class="raw-image" style="vertical-align: middle; max-width: 100%; width: 100%; box-sizing: border-box;" data-s="300,640" crossorigin="anonymous" src="https://cms.timesawards.com/ueditor/net/upload/image/6387791643886133482416623.jpg" title="映客.jpg" alt="映客.jpg"/></section></section><section style="text-align: center; font-size: 12px; font-family: PingFangSC-light; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">映客直播品牌传播广告设计互动群</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">打开小红书扫码入群</p></section><p style="text-wrap: wrap; margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;"><br style="box-sizing: border-box;"/></p><section style="margin: -20px 0px 0px; position: static; box-sizing: border-box;"><section style="display: inline-block; width: 100%; border: 1px solid rgba(0, 0, 0, 0); padding: 20px; background-color: rgba(0, 0, 0, 0); box-shadow: rgba(0, 0, 0, 0) 0px 0px 0px; box-sizing: border-box;"><section style="color: rgb(81, 81, 81); font-size: 14px; font-family: PingFangSC-light; line-height: 1.9; box-sizing: border-box;"><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">若群满无法加入</p><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; box-sizing: border-box;">请关注金犊奖小红书官方账号私信联系组委会进群</p></section><section style="text-align: center; margin-top: 10px; margin-bottom: 10px; line-height: 0; position: static; box-sizing: border-box;"><section style="max-width: 100%; vertical-align: middle; display: inline-block; line-height: 0; width: 40%; height: auto; box-sizing: border-box;"><img class="raw-image" style="vertical-align: middle; max-width: 100%; width: 100%; box-sizing: border-box;" data-s="300,640" crossorigin="anonymous" src="https://cms.timesawards.com/ueditor/net/upload/image/6387791644948554899337292.png" title="金犊奖小红书.png" alt="金犊奖小红书.png"/></section></section></section></section><p style="text-align: center; margin: 0px; line-height: 0; position: static; box-sizing: border-box;"><br/></p><p style="margin: 0px; line-height: 0; position: static; box-sizing: border-box;"><br/></p></section><p><br/></p>"}]